What is your purpose, your mission, your "why"? This fascinating video clip explains the power of this simple concept. "People don't buy what you do, they buy 'why' you do it" says Sinek in his TED talk, How Great Leaders Inspire Action. Understanding the biology behind this idea could change your approach from the "inside out" and put you in a whole new league.
(Inspired by my friend Dan Swiniarski, President of ShopToEarth)
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My Book Shelf
- "Embraced By The Light" Betty J. Eadie
- "What The Dog Saw" Malcolm Gladwell
- "The Happiness Project" Gretchen Rubin
- "Complications" Atul Gawande
- "Drive" Daniel H. Pink
- "MOJO How to Get It, How to Keep It, How to Get It Back If You Lose It" Marshall Goldsmith
- "Crush It!: Why NOW Is the Time to Cash In on Your Passion" Gary Vaynerchuk
- "Linchpin" Seth Godin
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Vidoe clip is AWESOME!!! Thank you for sharing Lisa!
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